Among other things, mixed reality has also transformed education.
We have mostly heard VR being used to give the gamers an entirely new and unique experience while they play on. In recent times
Walmart, the world’s largest retailer, had been working to reshape the experience of their customers by providing them with a suite of shopping tools. The solution was to introduce a distinct and immersive in-store experience.
It is extremely difficult when you have so many options in front of you, yet you can’t decide what to wear! Wouldn’t it be easy if someone made that decision for us? An app for instance… Enters
In 2017, Starbucks opened its first largest Starbucks Reserve Roastery in Shanghai China. The astounding thing was it was the first Starbucks to offer immersive in-store augmented reality experience.
The VR and AR market is expected to generate a revenue of $150 billion by the year 2020 with VR bringing $30 billion and AR bringing $120 billion.
How Zara Is Using In-Store Tech To Improve Its Customer Experience
Zara, the ultimate fashion store is known for good, stylish clothes and has stores all around the world. However, the store is also known for long queues that are rather slow-moving.
Augmented Reality has been catching our attention for quite some years now. Every retail brand now the brand is moving to build an innovative image and provide consumers with the best possible technological experience.
Nike is living up to its tagline! The brand came up with their mobile app in 2016 and very recently added some very useful features in it, taking the game up a notch.
Here’s How L’Oréal is Using Augmented and Virtual Reality to Create In-Store Experiences
L’Oréal started out with one man making dye formulas and selling them to hairdressers. Currently, it has over 20,000 chemists making hundreds of products and stores operating in several countries.